Dr. K. Abdul Waheed
Ph.D, IIT Mumbai
Dr. K. Abdul Waheed is Professor of Marketing. He holds a Ph.D from School of Management, Indian Institute of Technology Bombay. He has been working with IMT-Dubai since its inception in the year 2006. Apart from teaching, Dr. Waheed has served as Associate Dean (Internships & Projects) at IMT Dubai. Prior to joining IMT-Dubai, he was a faculty member at BITS Pilani and National Institute of Textile Management, India.
Dr. Waheed’s research interests are Trust in buyer-seller relationship, brand personality and societal marketing. He is currently working in the area of price unfairness perceptions and brand equity.
Marketing Management, Marketing Research, Marketing of Services, Brand Management
Phone: +971 4 4227244 Ext.115